picture of naz, smiling, throwing a pillow up in the air while sitting on a couch. text that reads "hi, im naz"

Hi friends! I’m Nazirah “Naz” Ahmad, a twenty-something PR girly navigating the beautiful chaos of New York City. If you’re anything like me, your notes app is bursting with 1,000+ random thoughts, your space is decorated with sticky notes galore, and don’t even get me started on my journal collection!

What started as private musings to myself and God has evolved into something I realized might resonate with other Black women in their twenties trying to figure life out. That’s why I created this blog back in 2018—to share those vulnerable moments and authentic stories.

“From 12-year-old YouTuber to college beauty ambassador and blogger to NYC beauty creator, my journey has truly been fueled by a love to help others!”

When I’m not jotting down life observations, I’m sharing my passion for beauty as a multi-platform content creator which started as a twelve year old YouTuber. From protective hairstyle hacks to beauty routines and honest product recommendations, I love connecting with my community through all things beauty.

This space is where both worlds collide—raw journal entries meet beauty and self care insights. I hope my notes, thoughts, and discoveries help you as we navigate this crazy world together!

naz smiling and waving at her vlog camera